Photography and Distribution

Great pictures make a story stand out. newscast understands this and works with its customers to ensure that every newscast picture is the best it can be – in terms of creativity, content and execution.

Our team of award-winning photographers has in-depth knowledge of what the different media want and will generate pictures and picture ideas that meet those different needs. Offices in London and New York, affiliates in Dublin, Sydney, Paris and Hong Kong and a global network of photographers ensures newscast can undertake any assignment, anywhere. We provide photography:

• to enhance coverage of financial calendar and other corporate announcements
• to support M&A activity
• to support media and other brand marketing campaigns
• for issues management
• to publicise new appointments
• Executive and board portraits
• for annual reports
• to communicate CSR initiatives
• to illustrate the depth and breadth of a business

The final piece of the jigsaw is distribution of the images to the media. newscast has contacts on news and picture desks built up over years which – while nothing is ever guaranteed – ensure our pictures get seen and maximise our chances of coverage. Images are also uploaded to newscast online, a virtual image library available to over 12,000 journalists in 80 countries.

newscast follows up distribution with personal telephone calls. Specific journalist feedback is passed back to the client.